Date: 17 March 2018
Audience acquisition across paid, owned and earned channels, social media marketing and best practices for optimization.
Topic 1: Identify Your Audience
Headed by Isabella Barbato, Head of Marketing APAC, Outbrain
Topic 2: Distribution & Amplification
Headed by Joseph Sales, Senior Content Strategist, John Brown Novus
Topic 3: Lead Generation & Building A Community
Headed by David Fallarme, Marketing Manager, Hubspot